Canadian Beef Brand Promise: Canadian Beef is local beef
Here are some tips on how to easily identify Canadian Beef and understand why it‘s important to ensure the beef you are buying for your weekend barbecue, Monday night steak salad or the beef dish you order in a restaurant is Canadian.
Why Canadian Beef? By choosing Canadian Beef, you are supporting your rural neighbours and Canada‘s economy. There are 86,000 farms and ranches with beef cattle in Canada, 61% of which are small family farms (that‘s 52,460 Canadian families) with less than 47 cows each.
With 86,000 beef producers in Canada, and beef produced in every province, eating local beef is as easy as making sure it‘s Canadian. Each of Canada‘s beef producers serve as stewards of the land, dedicating their lives to ensuring both the land and cattle are raised and maintained in the healthiest way possible.
But how do you know if the beef you are buying is Canadian?
Here is what to look for:
If you see the Canadian Beef logo on packages of beef in grocery stores, on grocery store flyers or products, or see it listed beside beef dishes on menus in your favourite restaurant, it‘s Canadian Beef.